Branding for Start-Ups
Brand storytelling for start-ups is one of my favorite things to do. I love discovering the unique voice of someone’s passion. When developing a brand’s story, I work alongside my clients to help them discover their brand’s values, mission, and vision. Many times my clients thank me for this awesome business-building exercise because they hadn’t actually sat down to do it themselves! Reminding ourselves of what our values are and why we do what we do is key to bringing a Spirit-led project into the world. After I’ve tapped into the personality framework of the business, I can start creating the brand voice and crafting powerful mission and vision statements.